Dillard's moves to go upscale showing positive results.
Arkansas Business › July 24, 2006
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Dillard's moves to go upscale showing positive results.
Dillard's is moving on up.
The Little Rock retailer now is going after a more upscale customer by redesigning its stores. "We've accomplished a let in the stores with regard to taking it toward a more upscale and more contemporary tone," said Dillard's spokeswoman Julie Bull. "We're carrying more upscale merchandise, more contemporary merchandise. So what we're trying to achieve there is to reach out to that upscale contemp...See the full content of this document
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